24th December 2011
Go North East Launch 'The Key Lifestyle' Package

***STORY OFF GO NORTH EAST WEBSITE***

Go North East has launched the Key Lifestyle, an innovative, fully flexible transport package comprised of bus, car and bike travel discounts. A first of its kind, this unique offer is designed to make it even easier for people to travel around the North East.

With the Key Lifestyle, Go North East customers will save over 15 per cent on bus travel and get an optional free membership on car and bike hire with Commonwheels, a short term car hire firm and Scratch Bikes, Newcastle's self-service bike hire system.

The new package comes at a time when fuel prices are on the rise and families are finding it increasingly difficult to find the money to pay for petrol and everything else that goes with owning a car.

By teaming up with Commonwheels, customers can get access to cheap and easy car rental from Newcastle, Gateshead and Durham. Each Key Lifestyle customer will receive free membership saving £25 and Go North East will even buy each passenger £25 worth of driving credit.

Alternatively, passengers can finish off their journey on two wheels with ScratchBikes. Go North East's partnership with the bike hire firm means users will get free membership (normally £25) and a discounted rate on the two hour rental fee, paying just 20p to complete their journey via bike.

Commenting on the launch of the new initiative, Stephen King, sales manager at Go North East, said: "If you are one of the growing number of people questioning the expense of owning a car or are a customer currently buying a monthly bus ticket with Go North East, it makes sense to sign up to the Key Lifestyle package to get discounted prices and access to bus, car and bike travel.

"Go North East is working hard to provide the best deals for its customers, and the discounts that passengers receive with Key Lifestyle should make travelling by bus even more attractive. We are also in discussions with various retailers to negotiate exclusive offers to our Key Lifestyle holders so in the New Year everyone who has signed up to the package will benefit from even more savings."

The Key Lifestyle package is available to everyone with The Key smartcard, which can be applied for easily online. The money comes directly out of the passenger's bank account every month saving them the hassle of having to get a new ticket every month, week or day.

The Key Lifestyle package has been put together by Go North East to provide customers with a wider choice of transport options, making travelling in the North East more flexible, cheaper and simpler.

www.simplygo.com/keylifestyle

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